One of my favorite things: Social media hacks!
These hacks will help you save time, introduce new ways to share content, and make your content better. Check out my 5 favorite hacks below!
Hack #1. Twitter Cross-posting
My favorite and most used hack! Say hello to a way to share other account's videos other than retweeting or retweeting with comment with no copyright infringement rules broken!
Find the tweet with the video you would like to cross-post. Click the dropdown icon in the top right corner of the tweet.
Click “Embed Tweet” and another tab will pop up that looks like this.
Select “Copy Code” and paste code directly in the post you are creating, it will look like this.
Find the part in the code that starts with “pic.” and delete everything before and after that link. It will look something like this when done.
Write the copy you would like and make sure the “pic.” link is at the bottom of the tweet.
Step 6: Now you’re ready to post! The link automatically brings up the video that you are cross-posting once published and your finished product will look something like this. (Note the clickable line at the bottom left that says “From Ascot Racecourse” giving credit to the original posting of the video.)
Hack #2. Instagram Line Spacing
If you want your IG posts to have line spacing for a cleaner look, there are tons of apps and websites. All you have to do is put in your copy and it generates the spaces so your posts look nicer and more likely to be read.
Before I used line spacing:
After I use line spacing:
Hack #3: IG Hashtag Generator
Speaking of Instagram, if you haven’t used hashtags in your posts before, now is the time to start. It’s something that is easy to overlook, but posts that use hashtags get more engagements than posts without. The key is using hashtags that make your content discover-able to people that would be interested in it.
No need to sit and think when an app generator website can do that for you. I use All Hashtag, all you do is type in a key word that relates to your post and it generates a whole list of hashtags for you to use.
Now where to put these hashtags? I prefer to comment the hashtags after the original post has been posted. This will keep your original post looking tidy and less “spammy.” Experiment with the number of hashtags you use in posts and see what works best for your account!
Hack #4: Screen-recording
Get creative with screen-recording on desktop and iPhone! I have used this hack so many times, but you have to be careful with copy-right infringement and only use your own content or content that you have permission to use. I like to use screen recording to drive people to do something.
For example, say you want to show your followers what type of content is available for purchase on your website. You can do a screen-record of you scrolling through the content and link the website in the post copy or swipe up on IG story (if you have over 10K followers).
Another example: If you have a video going live on Facebook and want your Twitter and Instagram followers to know to tune in during the live, use a screen record of the live video and you can drive your TW and IG followers to your live Facebook video.
Hack #5: Engage, engage, engage
Not really a hack, buuuuuut don’t forget to use social for what it was intended for: being social!!! It’s easy to get caught up in just scheduling content, especially if you are managing a brand or business account, but set at least 15 minutes every day to go through all of your social media platforms and interact with other accounts. Like relevant content, comment on an interesting post, follow new accounts, share content you think your audience would like. You will see an increase in your own engagements and it will be well-worth the time and effort.